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| “The new web-based solution allows athletes to provide information online securely from anywhere in the world. The solution is exactly what we needed.” |
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Rich Wanninger
U.S. Anti-Doping Agency |
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| WEBSITE FEATURES A DECISION-TREE ARCHITECTURE, HELPING VISITORS DETERMINE WHICH PRODUCTS TO PURCHASE |
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| Challenge |
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| Hollister's ostomy product division needed to establish consistent messaging and provide pre-sales information to prospective customers. In addition, the ostomy product managers envisioned a new, experiential website that could help initiate and maintain customer relationships. |
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| Solution |
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| Following our Strategic Process, visonbox created a new website featuring an easy-to-use decision-tree architecture. Visitors easily follow the decision tree, which guides them through a series of questions to a recommended solution and product that meets their specific needs. |
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